Which Gift Giving Holiday is Number 2 In Revenue Generation?

Christmas is the mother of all holidays for getting some well deserved time off, but also for driving consumer sales numbers through the roof.

Did you know? Christmas is simply massive and in 2021 generated almost $1,000/person. So which one comes in second?

• Valentines Day? Wrong

• Easter? Wrong

• Fathers Day? Way Wrong.

• No, it’s Mother’s Day.

FACT: According to the National Retail Federation, the average per person spend for Mother’s Day in the US was $220.48. Yes per person. Not just per mother. It’s a huge opportunity, especially for brands that have strongly female focused products.

With Mother’s Day quickly approaching, here’s a 4 step refresher on building your holiday marketing guide. Can’t do it all? Do what you can and start today!

4 Step Holiday eCommerce Marketing Guide

That’s it for our quick guide. Make sure you are using an email system now (or very soon) that not only integrates with your shopping cart tools or CRM, but also that can handle your Email and SMS from a single location. Any savings you may have by dividing this will be lost is time, data you can use later, and ultimately in profitable revenue. Which is what we are about here.

Top suggestions for email clients right now are Klaviyo and Active Campaign. Both are powerhouses where you can build, edit and run campaigns efficiently and with excellent data to use as you grow and tune your business.

If you would like a simple to use Holiday Ecommerce Marketing Guide just let us know.